Marketplace Ads built for Depop
Retail-media and sponsored-product campaigns on fast-growing marketplaces such as OnBuy, Kaufland, bol and Allegro. On Depop, our advertising & marketing specialists adapt the work to how the marketplace operates — its rules, search, customers and fees — so your account performs. A resale fashion marketplace popular with Gen Z shoppers and vintage boutiques.
- Vintage and streetwear focus
- Social-style shop profiles
- Boosted listings
- Strong UK community
What’s included for Depop
Delivered by our advertising & marketing team, tailored to Depop.
Retail-media opportunity review
Sponsored-product campaign set-up
Bid and budget management
Promotion and deal alignment
Listing-quality improvements
Monthly report
How it works
How we deliver marketplace ads on Depop
- 01 Audit
Account, search-term and competitor audit with a clear list of quick wins.
- 02 Structure
Campaigns rebuilt around products, intent and margin targets.
- 03 Optimise
Weekly bid, budget, keyword and creative optimisation.
- 04 Report
Monthly reporting on ROAS, TACoS, new-to-brand sales and profit.
Pricing
Marketplace Ads for Depop — pricing
Starter
Ad spend up to £2k / month
from £249
per month · excl. VAT
- Retail-media opportunity review
- Sponsored-product campaign set-up
- Bid and budget management
- Monthly report
Growth
Ad spend up to £7.5k / month
from £495
per month · excl. VAT
- Retail-media opportunity review
- Sponsored-product campaign set-up
- Bid and budget management
- Promotion and deal alignment
- Listing-quality improvements
- Fortnightly calls
Enterprise
Ad spend up to £20k / month
from £895
per month · excl. VAT
- Retail-media opportunity review
- Sponsored-product campaign set-up
- Bid and budget management
- Promotion and deal alignment
- Listing-quality improvements
- Monthly report
- Weekly calls + creative testing
Ad spend is paid directly to the platform and never marked up. All prices are in GBP and exclude VAT at 20%.
Need something different? Ask for a custom quoteFrequently asked questions
A fixed monthly management fee by tier, or a percentage of ad spend for larger accounts, whichever is clearer for you. Ad spend is always paid directly to the platform and never marked up.
You can start with a modest test budget. We recommend a budget during onboarding based on your margins, competition on Depop and your growth targets.
Always. Accounts stay in your name and we work with user permissions, so you keep full ownership and history.
Quick wins often appear in the first two to four weeks; a fully optimised account usually takes two to three months of data.
Plans start from £249/mo (excl. VAT): Starter from £249 per month, Growth from £495 per month, Enterprise from £895 per month. Custom quotes are available for larger catalogues and multiple channels.