Promotions & Deals built for Folksy
Coupons, lightning deals, sale events and discount codes planned around your margins and stock. On Folksy, our advertising & marketing specialists adapt the work to how the marketplace operates — its rules, search, customers and fees — so your account performs. A UK marketplace for handmade goods and craft supplies made by British makers.
- UK makers only
- Handmade and craft focus
- Simple fee structure
- Good complement to Etsy
What’s included for Folksy
Delivered by our advertising & marketing team, tailored to Folksy.
Promotion calendar
Deal and coupon set-up
Event submissions (Prime Day, Black Friday)
Margin and stock checks
Performance analysis
Post-event report
How it works
How we deliver promotions & deals on Folksy
- 01 Audit
Account, search-term and competitor audit with a clear list of quick wins.
- 02 Structure
Campaigns rebuilt around products, intent and margin targets.
- 03 Optimise
Weekly bid, budget, keyword and creative optimisation.
- 04 Report
Monthly reporting on ROAS, TACoS, new-to-brand sales and profit.
Pricing
Promotions & Deals for Folksy — pricing
Starter
Up to 5 promotions / month
£149
per month · excl. VAT
- Promotion calendar
- Deal and coupon set-up
- Event submissions (Prime Day, Black Friday)
- Calendar
Growth
Up to 15 promotions / month
£349
per month · excl. VAT
- Promotion calendar
- Deal and coupon set-up
- Event submissions (Prime Day, Black Friday)
- Margin and stock checks
- Performance analysis
- Calendar + analysis
Enterprise
Unlimited + event management
£695
per month · excl. VAT
- Promotion calendar
- Deal and coupon set-up
- Event submissions (Prime Day, Black Friday)
- Margin and stock checks
- Performance analysis
- Post-event report
- Calendar, analysis and peak support
All prices are in GBP and exclude VAT at 20%.
Need something different? Ask for a custom quoteFrequently asked questions
A fixed monthly management fee by tier, or a percentage of ad spend for larger accounts, whichever is clearer for you. Ad spend is always paid directly to the platform and never marked up.
You can start with a modest test budget. We recommend a budget during onboarding based on your margins, competition on Folksy and your growth targets.
Always. Accounts stay in your name and we work with user permissions, so you keep full ownership and history.
Quick wins often appear in the first two to four weeks; a fully optimised account usually takes two to three months of data.
Plans start from £149/mo (excl. VAT): Starter £149 per month, Growth £349 per month, Enterprise £695 per month. Custom quotes are available for larger catalogues and multiple channels.